Discover Ariel Colour washing liquid laundry detergent gel that provides brilliant stain removal even in a cold wash. Its formula was especially designed for cold, including COOL CLEAN Technology. Ariel Colour washing liquid gel also keeps your colours vibrant for longer and protects your fabrics. It can even be used for pre-treatment of tough stains. On top, Ariel washing liquid gel comes in a 100% recyclable bottle that contains recycled plastic. The bottle’s design & viscous formula allow you to measure the correct dose of gel with precision; all it takes is a little squeeze. It’s easy to use: just squeeze into the attached dosing cap, and add that directly into the washing machine drum for a brilliant Ariel clean. Try our Fresh & Clean Dream team: use Ariel Colour washing liquid gel with Lenor Unstoppables in-wash scent booster for brilliantly clean and fresh laundry.